1. If you haven’t already, download & install Pixel Cat here.
2. After installing this plugin, simply go to Pixel Cat in your WordPress admin menu and click +Add Pixel to get started (What is my Pixel ID?).
4. Enter the required information and hit Save. Your Pixel or custom script will be enabled.
For Facebook/Meta, we recommend using the Conversions API option(CAPI) to add both your Pixel ID and Conversions API Token at the same time.
Important: When using the Conversions API (CAPI), enter your Pixel ID only once by using the “Facebook Conversions API” type of Pixel. Do not enter it twice in a “Facebook Pixel” and “Conversions API” pixel type, as shown in the example below—doing so will result in duplicate events. –
That’s all it takes to set up your Pixel. Next, you’ll either want to enable our WooCommerce integration or set up some events with our event builder.
Follow this guide to test if your Pixel is working.
If you still need assistance with this or anything else, please feel free to contact our support at fatcatapps.com/support/.