Testing Your Facebook Pixel

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How can I check if my Facebook Pixel WordPress integration is working?

After setting up your Facebook tracking pixel, you’ll probably want to make sure the pixel is working correctly on your WordPress site. Here are some tips and tricks:

  • The best way to check if your Pixel is working is using the Facebook Pixel Helper Chrome plugin.
  • Important: If you’re logged into WordPress, the Pixel will probably not be displayed for you, based on how you configured the “Exclude Users” setting. Thus, please either log out of WordPress, or check your Pixel in a new Incognito Window in Chrome.
  • The Facebook Pixel does not work in real-time. In our experience, pixel data takes about 30 minutes (sometimes longer) before it shows up in your Facebook account. That’s why you’ll want to use the Facebook Pixel Helper Chrome plugin to check if your pixel is working.

That’s it – you’ve now successfully installed a Facebook pixel on WordPress.

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