The Facebook Pixel id can be found in your Facebook Ad Account. Your Pixel ID links to your Facebook Ad Account.
Finding your Facebook Pixel
1. Navigate to this URL: https://www.facebook.com/ads/manager/pixel/facebook_pixel
2. Your Facebook Pixel ID is located on the right hand side of this screen.
3. Paste this ID (12345… in above example) into the “Facebook Pixel ID” field of Pixel Cat.
How to create a Facebook Pixel
Can’t find a pixel using above link? You probably haven’t created your pixel yet.You’ll have to do so now.
1. Go to your Facebook Ad Account.
2. In the top left hand select ‘Add Manager’, and go to Pixels.
3. Click ‘Create Pixel’.
4. Name your Pixel. Each Ad Account only gets one Pixel.
5. Accept the terms, and create your Pixel.