How to use Video Event Tracking with Pixel Cat

  1. Home
  2. Knowledge Base
  3. Pixel Cat
  4. Features
  5. How to use Video Event Tracking with Pixel Cat

Video Events

You can now use Pixel Cat to track video events on your site.

Video is a really powerful way of engaging site visitors, and using the Pixel to track this engagement is a great way to create super-targeted Facebook audiences.

In the Pixel Cat settings, look for the “More Integrations” tab, and at the bottom, you’ll see an option for “Video Events”. Turn this on to start firing the Pixel for your videos.

When turned on, Pixel Cat will automatically fire events for any YouTube, Vimeo, or Wistia videos embedded on your posts and pages.

Here are the events, triggers, and parameters that will be fired:

trigger: start video play (eg clicking the play button)

event: ‘VideoPlay’

parameters: ‘video_title’, ‘video_url’, ‘video_id’

trigger: video paused

event: ‘VideoPause’

parameters: ‘video_title’, ‘video_url’, ‘video_id’, ‘percentage_watched’

trigger: video finished

event: ‘VideoWatchToEnd’

parameters: ‘video_title’, ‘video_url’, ‘video_id’

trigger: video watched 10%

event: ‘VideoWatch10Percent’

parameters: ‘video_title’, ‘video_url’, ‘video_id’

trigger: video watched 25%

event: ‘VideoWatch25Percent’

parameters: ‘video_title’, ‘video_url’, ‘video_id’

trigger: video watched 50%

event: ‘VideoWatch50Percent’

parameters: ‘video_title’, ‘video_url’, ‘video_id’

trigger: video watched 75%

event: ‘VideoWatch75Percent’

parameters: ‘video_title’, ‘video_url’, ‘video_id’

trigger: video watched 90%

event: ‘VideoWatch90Percent’

parameters: ‘video_title’, ‘video_url’, ‘video_id’

Was this article helpful?

Related Articles